Video: HSBC Funny Culture ads

Discuss:

• What is the video about? 
• Which advertisement is your favourite? Why?

Cultural differences: interview

Activity: Listen to Emily Toms. She is Marketing Director at an international company.

What can cause problems for Americans when they do business with Latin cultures?

Culture shock!!

Watch the presentation and complete the activities.

Cultures

Activity: Look at the pictures and answer the following questions:
1) What do you miss about Argentina when you travel?
2) Why is culture important for business? Give some examples.